Notes
Outline
Aviri
The Indian Village  (the Small Law Firm)
200 people
everyone is 0-1 hop away
Geographically located
Finite things to know
Lots of time
The Modern Law Firm
Human networks trounce an individual’s ability to make and maintain relationships
Knowledge has exponentially increased and continues to do so
Time is compressed
Why is it Tough to Scale Things?
Highways and more lanes
Web search before Google
Questions and answers
Emails to “All”
1. Our paradigms
2. Our fundamental limitations as people
The Weird Thing About Ants
No centralized leadership
Specialization of roles
Simple rules that scale
Artificial Intelligence and Google
Quick Poll: I Succeed Because of…
What I  know – my knowledge
Who I know – my relationships
What I can make happen – my actions
Evolution of a Framework
The Tipping Point, Malcolm Gladwell (New Yorker)
Driven, Nitin Nohria (HBS)
First, Break All the Rules, Marcus Buckingham (Gallup)
I Wish I’d Said That, Linda McCallister (Shenandoah University)
Personality Types, Riso
Selling the Wheel, Jeff Cox and Howard Stevens
Origin of Species, Darwin: V/S/R
Bhagavad Gita, karma yoga, bhakti yoga, jnanna yoga
Linked, Barabasi (macro view of networks)
MCE at the Individual Level – MCE(I)
Understanding People
Experts (Mavens) are only 1/3 of your Knowledge Network
How Do We Develop Trust in Someone (or Something?)
MCE Tells us Why Email “Works”
A value proposition for every person
Used very differently by:
Mavens
Connectors
Evangelists
Trust, reputation, reciprocity
Capitalism Beats Communism
Self interest
Specialization
Ownership
Decentralized
Infrastructure
Back to those pesky ants…
A Successful Approach Must…
Honor people, not change them
Scale what people are doing already
Increase an individual’s self-sufficiency
Focus on the space between expertise and people – the knowledge network, not just the end nodes
Look to nature’s ability to scale
Discussion
Contact
Bijoy Goswami
512-656 8026
bijoy@aviri.com